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"With TradePulse's system, I can now go into a distributor or chain presentation with a neatly wrapped presentation package. I know my business, I know their business, and we can quickly begin working on solutions. This has moved us to the next level in the eyes of our distributor and trade partners. In talking through depletion trends, we are now talking their language, and they now know that we are closer to their business." -Larry Holman, Cline Cellars
"Some organizations gather depletion data, TradePulse is more. It's an information management company with a broader perspective on the industry." -Joe Gregg, Chateau St. Michelle
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TradePulse is the beverage alcohol industry’s most comprehensive information reporting service for sales, distribution and inventory management. TradePulse provides the critical market specific information you need to increase product placements, build sales volume and improve revenues and profitability.


Originally developed over ten years ago, TradePulse has been transformed by knowledge industry engineers into a web-based, highly efficient management tool. TradePulse has grown into a major company, with more than 800 U.S. distributors providing confidential depletion data covering about 1,500 markets each month. Clients include dozens of leading alcohol beverage companies including: wineries, spirits companies, breweries, importers, and beverage alcohol sales and marketing companies.


TradePulse services include depletions data acquisition, data verification and formatting in over 200 specialized reports that provide functional information designed to help you increase sales and productivity. This is a web-based, user-friendly reporting service that requires no software to be installed on your PC, no specific technical skills and provides your sales force with current practical facts. This state-of-the-art technology also means that users can access valuable information quickly, even on slow-speed modems, rather than having to download massive amounts of data. For flexibility, the service enables users to export all reports and supporting data to Microsoft Excel, Word, PowerPoint or Adobe Acrobat pdf files. In just a few moments, your team can extract critical information and have it formatted and ready to present to the trade.


TradePulse operations are run by an experienced staff of over twenty-five people headquartered in Northern California. Knowledgeable customer service representatives are always ready to assist your staff with any questions.


TradePulse monthly service fees are offset by savings to your company. In fact, TradePulse can pay for itself many times over. Immediate savings are realized from the discontinuance of your current data acquisition, reporting, analysis and report distribution costs. Thereafter, TradePulse will create increased sales revenues by showing your sales team how to fill voids in retail distribution and how to drive new sales initiatives. It will make your sales people communicate more efficiently with your distributors, saving staff time. The service enables smaller companies to manage sales, distribution and inventories with a minimal staff. Finally, improved inventory management will streamline your supply chain and save carrying costs.



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If you want further information regarding this product, please email Information or call (877) 884-1444.